Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! outfishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

• Smells like a meal and fishes like a dream
• Great on jigs, dropshot and live bait rigs
• Excellent for panfish and walleyes
• 15 years of Gulp! evolution…the best keeps getting better